Commerce Chats Episodes
Commerce Chats Episodes
Abandonment Issues and Ecommerce: Owen Landon of CartConvert
LATEST EPISODE
10/15/2024 | 35 minutes
DESCRIPTION
For too long, we've regarded e-commerce not as a service but as a technology, which we are conditioned to merely observe aloofly from an analytics dashboard and maybe occasionally poke with a stick. As a result, we got abandonment issues, literally, 70% cart abandonment rates, a number unchanged for more than a decade. And while many are rolling out the technocentric carpet for our new AI Robot Savior Overlords, Owen Landon of CartConvert suggests that in this case the most effective layer of your tech stack is ... Humans?
The Arts of eCommerce and eCommerce of the Arts: Michaela Drapes, Made Media
10/1/2024 | 60 minutes
DESCRIPTION
Made Media's iconic client list includes Royal Albert Hall, New York City Ballet, Lincoln Center, Los Angeles Philharmonic, Glyndebourne. The equally iconic Michaela Drapes, Made Media's Director of Strategy and Consulting, joins Commerce Chats and pulls back the curtain on an industry that has been selling hot tickets since tickets existed.
You may not immediately think of the Arts as a vanguard of digital commerce but consider:
You think it's tricky having a product with permutations?
That's cute -- Try selling concert tickets with 50,000 variants ranging from 5 bucks to 4,000 bucks.
Think your traffic spikes are troubling?
Adorable -- Try managing a horde of 50,000 Mitski fans (seeded with a malign smattering of e-brigands and digital goblins) all hitting your site at once.
You think your clients are primadonnas?
... [Eye roll and cape flourish, exuent stage left]
Catching ecom Lightning in a ... Tumbler?: Michael Francis, Co-Founder of Elva
09/17/2024 | 11 minutes
DESCRIPTION
What happens in ecom when you catch lightning in a bottle, or more specifically, lightning in a 30 ounce stainless steel vacuum insulated tumbler? Today we talk to Michael Francis of Alva, the agency behind Stanley1913.com, home of the viral hydration phenomenon known simply as the Stanley Cup. Michael talks about the needs of the brand and the needs of the technology, blending the creative and the practical, anticipating the needs of the customer with accountable design. Grab your Barbie crossover, Stanley quencher. Let's drink it in.
Total Eclipse of the Cart with Matt Dunphy, Lead Solutions Engineer, commercetools
09/3/2024 | 16 minutes
DESCRIPTION
Matt Dunphy, Lead Solutions Engineer discusses
- Greenfield vs. Incremental project approaches
- Preparing before your next e-com project.
- The black boxification of e-Com
- Human touch and tech strategy
Commerce, Empathy, and Modern Bathroom Design with Jamus Driscoll
08/20/2024 | 35 minutes
DESCRIPTION
Digital Commerce is a field of contradictions. Today we talk with Jamus Driscoll, CEO of Elastic Path, about:
- Unifying and Customizing Multinational Brands
- Dealing with dumb systems in smart architectures
- Plumbing
- Big Feelings when things go Bump in the Net
- How Storytelling makes for better products
Next, Nuxt and Nuclear Submarines with Josh Jensen
08/06/2024 | 41 minutes
DESCRIPTION
Josh Jensen, Principal UI/UX Architect, Stone Rooster on
- Navigating between React and Vue
- Retrospection on digital commerce
- The future of Payments
- Passwords and Personalization
Interview with Technical Architect Adam Clason
07/23/2024 | 30 minutes
DESCRIPTION
What does a technical architect who's seen it all see when they look at the modern digital commerce landscape? High Velocity's own Principal Technical Architect, Adam Clason, walks us through the hows and whys of React and next.js as well as some potential gotchas when coding composable.
07/09/2024 | 9 minutes
DESCRIPTION
Surely the answer is no. Right? Right?